Wil Massara – How This Teen Entrepreneur Leads Thousands

SUMMARY

What if we told you you’re never too young to achieve your dreams. Now you’re probably thinking, as if! Well we have proof for you. Meet multi-award winning social entrepreneur Wil Massara from Perth, WA. He, like us at Happow, believes you’re never too young to change the world. 

In 2018, whilst in high school, Wil launched Youth Leadership Academy Australia (YLAA) with the mission to empower youth through events and more. Wil’s first leadership conference was held in February 2018, which led him to speak at a youth conference in Hawaii. Wil’s entrepreneurial journey started at the age of 13. There’s quite a lot of layers to Wil’s story and a few surprises too. 

Wil has now taken Youth Leadership Academy Australia nationwide hosting and facilitating events, school programs and community engagement initiatives positively impacting over 5,000 students from 125 schools, in 5 states, which is expected to rise to beyond 100,000 by 2022.

This again proves that age is NO factor when setting and kicking goals. Got a dream you’d like to achieve, in the words of Nike, ‘Just Do It.’

In this episode, Wil and Gianna chat about:

• how he started YLAA with just $80;
• how he got through high school whilst managing a business;
• launching his first business called planeapedia; 
• what it’s actually like to partner up with the likes of Qantas;
• the value in having a solid personal brand; and
• much more.

Also, a bit of a warning, as part of this week’s challenge Gianna and Wil eat some pretty gross food, so enjoy listening to that!

Let’s Power Up Life!

CREDITS

Host: Co-Founder/CEO Happow, Gianna Lucas

Producers: Gianna Lucas, Marija Dukadinovska, Carissa Shale

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TRANSCRIPT

00:00:03
Speaker 1: Three, two, one.

00:00:03
Speaker 2: I’m not just happy, I’m Happow.

00:00:11
Gianna Lucas: This is Power Up Life, the podcast. I’m your host, Gianna Lucas, Co- Founder and CEO at Happow, the social enterprise that powers these podcasts. We help you slay life in high school, uni, and beyond.
Each week on the show, you’ll learn epic life skills in a super chill way. Hear from well- known legends as they reveal their biggest setbacks and milestones to date and you’ll find out what our Happow squad think about a whole stack of topics, too. From epic challenges to super raw moments, this show has it all.
So let’s power up life!
What if I told you, you’re never too young to achieve your dreams? You’re probably thinking, ” Yeah. As if, Gianna.” Well, I’ve got proof for you. Meet 18 year old, award- winning, social entrepreneur, Wil Massara from Perth, WA.
He, like us at Happow, believe you are never too young to change the world. In 2018, whilst in high school, Wil launched Youth Leadership Academy Australia, aka YLAA, with the mission to empower youth through events and more.
Wil’s first leadership conference was held in February 2018, which lead to him heading overseas to speak at a youth conference in none other than Hawaii. Oh, my goodness. So amazing. That’s just the start. Wil has been kicking goals ever since, but here’s the thing, Wil’s entrepreneurial journey all started back when he was just thirteen years of age.
There’s quite a lot of layers to Wil’s story and a few surprises, too. In this episode, Wil and I chat about how he started Youth Leadership Academy Australia with just 80 bucks, how he got through high school whilst managing a business, launching his first business venture called Planeapidea, what it’s actually like to partner with the likes of Quantas, the value in having a solid personal brand, and loads more.
Also, just a quick thought to let you know that as part of this week’s challenge, Wil and I ate some pretty gross things, so enjoy listening to that. Now let’s power up life.
I’d love to know, I’m sure you would, too, ” How does a teen even start a business like this with impact?” One that is so super successful. I answer these questions and more we’ve actually brought Wil into the studio. Welcome to the show, Wil.

00:02:59
Wil Massara: Thank you so much, Gianna. I am so excited to be here. Still haven’t got your name right, Gianna.

00:03:04
Gianna Lucas: That’s right. I’ll give you an A+. That was good. That was a good try.

00:03:07
Wil Massara: Thank you.

00:03:08
Gianna Lucas: Wil, you’re an absolute legend. I have so much for you and congratulations on absolutely everything that you have achieved to date and are achieving.
I still cannot believe that you are 17. You conduct yourself in such a professional way. I know no one can see what you look lik unless you’re looking us up on YouTube, but you’ve got a nice suit jacked on. You’re looking the part.

00:03:31
Wil Massara: Thank you. I do appreciate that.

00:03:34
Gianna Lucas: I want to ask, there’s a lot of questions I have for you, but the first one is, have you always thought of yourself as a bit of an entrepreneur? When did YLAA even come about in your head? Did you dream about it when you were five? 15? Tell me.

00:03:49
Wil Massara: I guess for as long as I remember, I though differently. Different from my friends. Different from my family. And different to society in a way that I always felt different. There’s a lot of young people who feel different, but I learned from a young age that those differences were my greatest asset. When I became mad and angry with the education system and different things we were learning, I knew that young people weren’t necessarily being equipped with the skills that we need to lead a future where it’s positive.
Going into year 11, as I was selecting my subjects, I knew the subjects weren’t necessarily putting me on a pathway to success. As a student in year 12, in year 11 at the time, so many people were relating to me on (inaudible) and the problems of the education system. I said, ” If not me, then who? And if not now, then when?”
Eight days into year 11, I started Youth Leadership Academy Australia.

00:04:45
Gianna Lucas: The end of 2019, you finished year 12 completely, so the start of your HSE. Is that what you call it? You’re from Perth.

00:04:53
Wil Massara: We call it an Atar.

00:04:54
Gianna Lucas: Oh, hang on. We call it Atar here.

00:04:56
Wil Massara: HA, isn’t that Sydney?

00:04:57
Gianna Lucas: Is it? I don’t even know. There’s also VCE. When I graduated year 12 in 2009, we called it VCE cause we’re in Victoria. Then I think they changed it to HSE as the Sydney way of doing things around Australia. That’s what I thought. We do call it the Atar score. Is that what you’re referring to?

00:05:13
Wil Massara: We have an Atar score, then we have a WACE.

00:05:17
Gianna Lucas: A what?

00:05:17
Wil Massara: WACE, Western Australia Certificate of Education. Victoria Certificate of Education, basically.

00:05:22
Gianna Lucas: There you go.
You finished at the end of 2019, but you started your company at the start of year 11.

00:05:30
Wil Massara: Yeah.

00:05:31
Gianna Lucas: Which is a huge thing because everyone I guess in the education system knows when you are a high school student that year 11 and year 12 are the most crucial, so to start up something so incredible is an amazing feat in itself because some people get very anxious going into VCE or whatever you call it up in… What do you call it again?

00:05:50
Wil Massara: WACE.

00:05:53
Gianna Lucas: Atar.

00:05:53
Wil Massara: WACE.

00:05:53
Gianna Lucas: WACE. Okay.
When you were younger though, I remember reading a bit about your story and you started up a business called Planeapidea.

00:06:01
Wil Massara: Planeapidea, the Wikipedia of planes.

00:06:04
Gianna Lucas: Can you tell me, how old were you when you even started that and how on earth did that come about? That’s just so cool.

00:06:10
Wil Massara: I was 11 and I had a bad air travel experience. It was stressful. Everyone’s had a bad air travel experience where we rough up to the airport four hours beforehand and then it’s still stressful. That’s simply for the lack of preparation. As an 11 year old, I identified that as a problem, so I started a website using one of them online platforms and I built it over a few years and I only made about 500 followers within two years, but-

00:06:38
Gianna Lucas: You mean followers on the blog site or in your emails-

00:06:40
Wil Massara: On Instagram, Facebook, it didn’t gain momentum because I knew my age was a limiting factor at that point. I knew that I couldn’t be big because I was young.

00:06:47
Gianna Lucas: What you felt back then.

00:06:48
Wil Massara: Yes, exactly.
As soon as that limiting belief went away, I started partnering with airlines, Quantas and Singapore Airlines. I sold 200 pens in two weeks, bought my first camera, and started a YouTube channel and started different platforms and learned all the skills I needed to then in 2018 successfully start Youth Leadership Academy Australia with only $ 80.

00:07:15
Gianna Lucas: That’s just absolutely awesome.
Let’s go back a step. You partnered with Qantas and a couple of other airlines as well. How does a young person partner with such big, multi- million, billion dollar companies? How do you even go about that? Did they find you? Did you approach them?

00:07:36
Wil Massara: There was a few events happening in Perth at the time. A few new airline launches regarding different planes and different things and I was their media rep for Perth.

00:07:47
Gianna Lucas: Very cool. Like an ambassador role?

00:07:49
Wil Massara: Yeah, an ambassador. That came because I’d reached out and told them I was reviewing them (inaudible) , gave them a few good reviews. I got flagged every time I flew with them because they knew I would review them.

00:08:03
Gianna Lucas: So you got extra special treatment?

00:08:05
Wil Massara: I feel like I did. I don’t know if it was in my head or, but I felt like I did.

00:08:09
Gianna Lucas: It’s just like when, there’s this guide called The Good Food Guide and it’s all about reviewing top restaurants. When you know one of the reps from The Good Food Guide is going into a restaurant, everyone at the restaurant goes, ” Oh, my goodness. They’re here, they’re here. Make sure everything’s amazing. Make sure the food is plated correctly” and they hand it slowly to you and all that sort of stuff because they want a good rating.
If you have been flagged as the reviewer, then of course they probably want to make sure that you are impressed by the service because then you give them a good rating.

00:08:35
Wil Massara: Yeah.

00:08:36
Gianna Lucas: You, at a young age, were very powerful, I guess, in the airline world. It’s pretty awesome.

00:08:42
Wil Massara: They were a little bit confused when I rocked up for the first media event. They were like, ” Who are you?” I was like, ” I’m Planeapidea, the Wikipedia of Planes. How can I help you today?”

00:08:51
Gianna Lucas: Oh, you’re not one of the kids of the owners? Oh, no.

00:08:54
Wil Massara: No. When I was at the first media event in Perth, I think I was the youngest person by about 40 years.

00:09:02
Gianna Lucas: Wow.
You are very passionate about the fact that being young is no factor in achieving things. You obviously, through Planeapidea, learned that even though you were a young person, there was so much more potential outside of age. It’s all about things like passion and enthusiasm and willingness to learn and grow. Obviously, that helped you a lot when it came to launching your second business, which is YLAA. Tell me a little bit about that. What steps did you initially take in creating it?
You said you started off with 80 bucks. That’s pretty good. That’s tangible for most young people starting up a business. What did you do with that $ 80? How did you know what step to take first?

00:09:43
Wil Massara: I guess that steps back to where I knew Planeapidea. I’d invested a little bit in personal development. I had done my leadership journey within my community.

00:09:51
Gianna Lucas: Hang on a second. At what age?

00:09:54
Wil Massara: Went to my first event at 14.

00:09:57
Gianna Lucas: You were already working on your own personal development at 14?

00:10:00
Wil Massara: Yeah.

00:10:01
Gianna Lucas: Off your own bat. (crosstalk) You going up. Not your school doing it for you, you doing it.

00:10:06
Wil Massara: I got sponsored.
I got sponsored by Bendigo Bank to attend a conference.

00:10:08
Gianna Lucas: Fantastic.

00:10:09
Wil Massara: That kick started everything, I guess.

00:10:12
Gianna Lucas: Amazing.

00:10:13
Wil Massara: From that, I built a lot of mentors and a lot of relationships that when I had this idea, I sent the first message to one of my friends on the 21st of January, 2018, telling them about my idea, so I had that accountability. For me, that was the most important step I could have taken. There was always an idea. I was always angry, but I never knew where to put that anger.

00:10:33
Gianna Lucas: You decided that instead of just throwing your hands up in the air and going, ” I’m done with education.” You’ve gone, ” Lets actually put it to good use. Let’s put my brain, my energy, my passions into something that can not only empower me, but other young people.”

00:10:44
Wil Massara: Yeah.

00:10:44
Gianna Lucas: I think that’s amazing. I think if everybody did that on this planet, we’d have no wars.

00:10:49
Wil Massara: Yeah, exactly.

00:10:50
Gianna Lucas: That’s the reality of that.
Awesome. With that 80 bucks, what did you do? What was the first thing you did with your $ 80?

00:10:56
Wil Massara: Registered the ABN.

00:10:56
Gianna Lucas: Okay, that’s a pretty good start.

00:10:56
Wil Massara: That’s where the $80 went to. Because I knew all the website (inaudible) , I had all this, I knew all the tech stuff, I could do it all myself. I didn’t need to pay anyone (inaudible) a new Facebook mark.

00:11:10
Gianna Lucas: I think that’s also one of the perks being younger anyway compared to someone say in their 60s, God bless them. The reality is that when you are younger, you were born and raised with technology, so it’s easier for you to adapt to the latest stuff. It’s not overwhelming to go, ” Oh, I’ve got to learn something else.” It’s something you can just jump into even if you don’t know it.

00:11:29
Wil Massara: Yeah, definite. With the first event, it was phone calls. We phone called every school in Perth to try to get numbers there.

00:11:37
Gianna Lucas: That’s how you started. To get people going to your events, you literally just got on the phone?

00:11:41
Wil Massara: Yeah, we called every single school, invited them.

00:11:44
Gianna Lucas: Every school?

00:11:45
Wil Massara: Pretty well, yeah. 170 on the list.

00:11:47
Gianna Lucas: Wow, fantastic.

00:11:47
Wil Massara: There was a lot of phone calling, a lot of following up. Someone with a g-

00:11:51
Gianna Lucas: And emails? Emails as well?

00:11:52
Wil Massara: Yeah and emails. Someone with a Gmail account is unreliable.

00:11:53
Gianna Lucas: Unreliable? Okay.
You didn’t have a professional business account, you’re just doing blah blah blah at Gmail dot com.

00:12:01
Wil Massara: Yeah.

00:12:02
Gianna Lucas: Did you find that was an issue? Yeah.

00:12:05
Wil Massara: It was. It would have prevented any further growth. It was at the-

00:12:10
Gianna Lucas: You decided to then register your business email.

00:12:13
Wil Massara: We had the business and then I spent the $ 5 a month on the Google account and got a bit more professional and started redesigning because I always knew that professionality was something schools valued so much. Schools being the target market of the business and the target customer. That was where we had to start working on it.

00:12:30
Gianna Lucas: They’re an old institution and it’s important. They’ve got thousands of kids that they’re looking after and it’s important that they do all the checks and balances because what if you aren’t who you say you are? That would ruin the reputation of the school and the kids won’t benefit. I think that’s really important.
I’d love to ask you. You’ve done a lot of volunteering. You’ve learned a lot through your volunteering. How important so you think it is to getting yourself out there and getting real- world experiences and learning from people without just earning an income, but actually throwing yourself into these potential opportunities. How important is it?

00:13:04
Wil Massara: I first started volunteering in my community and it was the networks I made that have lead me to where I am now. I made a LinkedIn account at 14, so every person I connected with, every person I knew, I started working with them and collaborating to then find different spots that I could assist them and they could assist me.

00:13:24
Gianna Lucas: On- the- job training?

00:13:26
Wil Massara: Yeah, exactly.
Then there was the fact that whatever we put into the world, we get back in a way. We may never get it back, but the world gives back in it’s own way.

00:13:41
Gianna Lucas: Yes. It’s about selflessness. Isn’t it?

00:13:41
Wil Massara: Yeah, exactly.
Then I’ll return to Magic Moments.

00:13:45
Gianna Lucas: Magic Moments is The Magic Moments Foundation who run, every single year in July, a youth leadership summit. With how many? 500 young people?

00:13:53
Wil Massara: About 300, but (crosstalk) still a lot for Australia.

00:13:56
Gianna Lucas: Still a couple of hundred.
Yeah, exactly. And they’re from Australia and around the world as well and you’ve been a part of that for a few years and I know that… Is that right? That it’s helped you a lot over the years in getting to where you are at.

00:14:06
Wil Massara: Yeah, definitely.
That was my first person development event at 14. Since then, I returned as a volunteer and served back to the new participants. I also became a grant writer for Magic Moments. They put-

00:14:19
Gianna Lucas: You became a grant writer for Magic Moments?

00:14:21
Wil Massara: Yeah.

00:14:21
Gianna Lucas: You were writing grants for the people who run, so they understand, you were helping Magic Moments receive grants. Is that correct?

00:14:29
Wil Massara: Yeah.

00:14:29
Gianna Lucas: From government or other-

00:14:31
Wil Massara: From businesses, trying to get in corporate partnerships.

00:14:33
Gianna Lucas: That’s pretty incredible. How old were you at that age?

00:14:36
Wil Massara: I was still 14.

00:14:37
Gianna Lucas: Of course. Just out of mum’s womb. That is awesome
I know that you’ve gained a lot of following and there’s lot of young people that now work in your business to support you in different roles. How have you gone about recruiting these people and what qualities do you look out for? I imagine it’s not just about their experience, it’s also about their heart. (crosstalk) Would I be right in saying that?

00:15:00
Wil Massara: Yeah, so-
That’s where I’ve been really, really fortunate with Magic Moments, the connections I’ve made through there. It’s very hard to find people as passionate and as driven as me, especially if they’re working for someone else. Through Magic Moments, the people also who returned to volunteer, they’d serve and give back and are passionate about young people. That’s where I connected with most of the people that work with me today.

00:15:25
Gianna Lucas: How many people do work with you?

00:15:27
Wil Massara: Four.

00:15:28
Gianna Lucas: That’s pretty incredible. Are they all from Perth or-

00:15:30
Wil Massara: No. One in Perth, three in Melbourne, and then the other ones are (inaudible) .

00:15:36
Gianna Lucas: Yeah, the nomads.

00:15:37
Wil Massara: Yeah, exactly.

00:15:39
Gianna Lucas: That’s fantastic.
I’d like to ask you then, based on where you are at right now with your four staff and you of course. What’s next for yourself and YLAA? What are your goals? Your biggest goals. Personal goals and business goals.

00:15:57
Wil Massara: To date, we’ve impacted 1, 700 students, one thousand seven hundred. We’ve set youth leadership conferences. School programs, we also run school programs and community engagement programs which they’re all dedicated to re- engaging students within their community as leaders and as change- makers.
For me, these are only five hour events. We try and have the most impact in a short amount of time. For me, it’s about creating bigger events, maybe a three- day change- maker’s camp (crosstalk) or the next step is probably international and rolling these state youth leadership conferences to more of a global level, but whilst working on that, also working on myself and my personal brand in the way of (inaudible) , keynotes.

00:16:42
Gianna Lucas: Awesome.
It’s a very good segue to my next question because the next one is all about personal brand because you’ve spoken about your brand throughout this whole interview. How important is having a solid personal brand and what advice would you give to young people with perhaps not too much experience? How can they get their name out there as someone who’s reliable or passionate about whatever cause or work they’re wanting to go into? What would you recommend?

00:17:11
Wil Massara: I guess for young people, it’s really, really difficult to stand out and say, ” I’m a public figure” because every time, from a young age, we’re wired into believing every time we stand out we’re punished. We’re told we have to stand in two straight lines before we get in the classroom. If we step out of that, we get punished. If we talk when we’re not meant to, we get punished. For young people, it’s really, really difficult to stand out. In a world where there’s so much job loss and we need to be flexible and we need to be ready to adapt to change, I don’t believe youth are adequately taught how to be flexible or adequately prepared to be flexible and adapt to change.
I guess, we, young people, need to recognize that this is the world we live in now. The world of social media. The world of technology. More and more jobs are getting harder to get. It’s about finding new opportunities and seeing opportunities as leaders and entrepreneurs would regardless if you see yourself as one. As a young person, you should be looking out for opportunities and really trying to put yourself out there as someone who stands up for their beliefs and owning their story.
When I went into high school for the first time, I had a choice to either own Planeapidea, a plane website, which is pretty dorky-

00:18:25
Gianna Lucas: Aww, it’s not that dorky. It’s pretty cool.

00:18:27
Wil Massara: It’s a plane website, but- Or let other people own it and be bullied. I chose to own it and then two years later I was with Quantas and Singapore airlines, sold 200 pens within the community and everyone knew it. There was no way that anyone else could own that story.

00:18:44
Gianna Lucas: I think the moral of the story there is don’t be afraid to step up, step out of your comfort zone, step out in faith, and although you may not have all the experience or all the answers, as long as you believe in your heart of hearts that you can do something, then go for it because what do you have to lose? (crosstalk) You have so much more to gain than lose.

00:19:06
Wil Massara: Yes, exactly.
Exactly. It’s a really important thing, not only for young people to realize that age doesn’t determine what they can and cannot do, it’s there for like those aging, need to realize it’s not too late to change roles. It might mean (inaudible) , there’s a constant belief that there’s no time left. A 45 year old still has 45 years, that’s only half their life, they don’t need to stay in that role forever and there’s other options.

00:19:31
Gianna Lucas: Yeah, you’re a wise man. I still forget you’re 17, Wil. You’re an absolute legend.
My next question is. How can people stay up- to- date with everything to do with personal brand Wil Massara and YLAA, Youth Leadership Academy Australia? How can they keep up- to- date with you? You’re always on the road. You’re flying out to Sydney, you’re flying out to Perth every three seconds.

00:19:56
Wil Massara: I’m very bad at, while I, now I’m getting confused. Why am I getting confused?

00:20:01
Gianna Lucas: Do you even know your company?

00:20:03
Wil Massara: Yeah. Oh, my goodness.
How to stay up-to-date.

00:20:07
Gianna Lucas: Yeah. How can people touch base with you? People want to join your movement or follow you?

00:20:13
Wil Massara: Me at Wil Massara with one L. This is-

00:20:17
Gianna Lucas: You mean me at (crosstalk) or do you mean (inaudible) as in Wil Massa-

00:20:20
Wil Massara: No.
No, me at-
Wil Massara. It has one L. The pen ran out of ink when I was born, so they were just like, “Oh, yeah. Here we can have one L.”

00:20:25
Gianna Lucas: You’re actually, on your birth certificate is one L?

00:20:29
Wil Massara: Yeah.

00:20:29
Gianna Lucas: I thought you were just trying to be cool. You’re legit one L.

00:20:31
Wil Massara: Yeah.

00:20:32
Gianna Lucas: Okay. So Wil. Y. Y? W- I- L. We need to learn English also on this show. Note to self. At Massara?

00:20:44
Wil Massara: Yep. That’s-

00:20:44
Gianna Lucas: So Wil Massara. I guess they could just search you on the socials, they’ll find you.

00:20:48
Wil Massara: Yeah, exactly.
I guess for Youth Leadership Academy, I’m very poor at posting simply because all my time I’m out at the schools, but it’s slowly getting there, @ YLAAustralia.

00:20:59
Gianna Lucas: Fantastic.
A round of applause for you, my friend, Wil.

00:21:02
Wil Massara: Thanks.

00:21:04
Gianna Lucas: The one clap person, that’s right.

00:21:05
Wil Massara: The round of a clap-

00:21:07
Gianna Lucas: Golf clap. (crosstalk) There we go.
Now we haven’t finished. We’re going to be asking you some questions about gratitude and then, of course, we have our challenge.

00:21:14
Wil Massara: Gianna

00:21:17
Female Ad Voice: Did you know Happow is on socials? Come and say, ” Hey.” Follow us at HappowAU and be sure to check us out at Happow dot com.

00:21:27
Carissa Shale: This week, we asked you, if you could have dinner with any celebrity, dead or alive, who would it be? And here’s what you had to say.

00:21:34
Speaker 7: I would have dinner with Katie Taylor as I would like to sit down and talk about her journey in becoming one of the most successful female boxers in the world.

00:21:45
Speaker 8: If I could have dinner with any celebrity, it would be Frida Kahlo. Not only are her artworks incredible, but she defied the odds of beauty despite all her physical and mental pain. She became an icon which is who she set out to be.

00:22:01
Speaker 9: If I could have dinner with any celebrity, it would definitely be Sienna Mae Gomez. She’s a celebrity TikTok star who has lifted the confidence of many. From loving your body to being one of the most realistic role models I’ve ever seen. It would be my dream to have a friend like her. Famous or not, I truly look up to her.

00:22:19
Speaker 10: (inaudible King Stones) I’ve just always been so inspired by his work with Reach and his bravery and courage in the face of adversity in such a tough battle. He chose to rise above to still serve others. Since being so young when he passed, I remember the day and it’s just always reverberated with me and been an inspiration.

00:22:42
Carissa Shale: I’m Carissa Shale and that’s this week’s talk topic. Got something to share? Drop us an email Your Say at Happow dot com.

00:22:51
Male ad Voice: Love Power Up Life the podcast? Rate and review us on your fave podcast app. We’d love to hear from you.

00:22:59
Gianna Lucas: Gratitude has absolutely changed my life. I’ve been practicing it every single day, acknowledging three things that I’m grateful for. I’ve been doing it for well over two years, maybe close to three now and I’ve seen the power, really it changes your whole perspective on how you see the world around you. I know that you know a lot about gratitude as well in your own life, Wil.
Tell me a little bit about some of the things that you are most grateful for. Let’s go with the biggest things that you’re grateful for in your life that you go, ” Yes, I’m just so thankful that I have this opportunity or have these people in my life.”

00:23:31
Wil Massara: I’m going to say support, number one, because I couldn’t pick certain people, so support as a whole. If support didn’t exist, then nothing in my life would exist. One, I would probably be dead, because my mum wouldn’t feed me, if she didn’t support me.

00:23:44
Gianna Lucas: And there’s be no Planeapidea.

00:23:44
Wil Massara: There’d be no Planeapidea, no Youth Leadership Academy, no mentorship at all, and I wouldn’t have gotten an education. I think support, from a logical point of view and then also from a heart point of view, it makes the world go ’round.
Number two would be out ability to learn. I guess there’s a difference between learning and being educated. In school, we’re fed information that doesn’t necessarily help us learn to be a better person, but then it’s also very important to some people. That ability to learn as a whole, retain information is going to be the things that are going to make the world a better place. Regardless of who you are, you have the ability to learn.

00:24:26
Gianna Lucas: Yeah. Knowledge is power, as the saying goes. (crosstalk) The more knowledge you have, the more you’re able to do. You can change the living conditions or you might be going down one track, but if you are able to be educated in something, it can change the course of your existence forever.
Yeah, education is definitely powerful. Yeah, what else?

00:24:44
Wil Massara: Exactly.
There’s another huge element of me that is just grateful for water (crosstalk) because yeah. I don’t drink enough of it as well. I drink a bottle a week.

00:24:54
Gianna Lucas: H2O.
What?

00:24:55
Wil Massara: Yeah.

00:24:56
Gianna Lucas: Hang on. You’re thankful for water, but you only drink a bottle a week?

00:25:02
Wil Massara: Yeah, exactly. This is what I mean. (inaudible) , but I take it for granted at the same time in the way that I don’t drink enough of it.

00:25:11
Gianna Lucas: You shower.

00:25:11
Wil Massara: Yeah, I shower.

00:25:12
Gianna Lucas: So you need water for that.

00:25:12
Wil Massara: Exactly.

00:25:12
Gianna Lucas: Do you take baths?

00:25:15
Wil Massara: No, I don’t, but like (crosstalk) I have a follow up. I spent seven days hiking in America in July and-

00:25:23
Gianna Lucas: At least you shower.
July in 2019.

00:25:24
Wil Massara: July in 2019 and we had to filter water, it was just a lot of work and it was like-

00:25:29
Gianna Lucas: Hang on. What do you mean? You had to filter your own water?

00:25:31
Wil Massara: Yeah, because-

00:25:32
Gianna Lucas: Is the water in LA not that great?

00:25:34
Wil Massara: I went hiking. We were in the forest-

00:25:37
Gianna Lucas: Okay, I was thinking the Hollywood sign. That’s the hike everyone says (inaudible) .

00:25:42
Wil Massara: I spent seven days hiking in the wilderness of-

00:25:46
Gianna Lucas: Okay, the wilderness. Like Yosemite or whatever they call it?

00:25:47
Wil Massara: It wasn’t in LA, it was in Washington.

00:25:50
Gianna Lucas: Okay, cool.

00:25:50
Wil Massara: Washington state. It was a bit up on the border line of Canada.
You still need to filter the water up there. It makes you grateful for the tap water you have that’s literally three meters away. That was the smallest inconvenience having to chlorinate it 30 minutes. It made me think of the bigger picture. People have to walk so far for water. People don’t have access to clean drinking water. Now every LinkedIn connection that I get, I donate one day of clean drinking water to children Tanzania.

00:26:17
Gianna Lucas: Aww, that’s so beautiful. I love your heart, Wil. Aww, bless.
I don’t even know where to go from there. I just want to give you a hug. I’m giving you a hug. There we go. Ahhh. Nice.

00:26:25
Wil Massara: I didn’t know if you meant air hug or like-

00:26:32
Gianna Lucas: I meant aww, yeah as in (inaudible) .

00:26:33
Wil Massara: That’s what I meant. I’m so-

00:26:33
Gianna Lucas: I decided to go for the real hug. I’m like, ” You’re right next to me. Let’s do it.”
What’s one piece of advice you’d love to share with our listeners today? Something that you feel can help other young people who are inspired by you or inspired by other awesome people on this planet. What advice would you love to share with them to empower them to go forth and achieve in life?

00:27:01
Wil Massara: I know how many young people are told they’re too young. We’re told we’re too young by society. We’re told we’re too young by our parents. We’re told we’re too young by our friends. It’s not a fact that they don’t believe in us, it’s that they’re trying to protect us. I guess, for me, it’s my age. Know that your age does not determine your ability to achieve extraordinary things. Know that you can do whatever you want regardless of your age. You have the power to have an impact as one, but united ones create change.

00:27:26
Gianna Lucas: I like it. United as one, we create change.

00:27:30
Wil Massara: Yep.

00:27:31
Gianna Lucas: 100%.

00:27:32
Wil Massara: The power of one is extremely underestimated, also.

00:27:35
Gianna Lucas: That’s true. You think about someone like Nelson Mandela, who was one, but then became united with many other people. Often leadership stems from one person, but then it’s a ripple effect and then you create more and more leaders and suddenly you become this united front that’s able to create mass change. Often it always starts with one person.

00:27:55
Wil Massara: Exactly. Collaborate instead of compete. (crosstalk) There’s no point in competing with someone on the same pathway as you.

00:28:01
Gianna Lucas: Yes!
100%.

00:28:01
Wil Massara: You can create such a bigger impact if you have the same mindset, the same goals, the same mission, the same (inaudible) .

00:28:08
Gianna Lucas: Yep, you could do so much more on this planet. I could not agree with you more. I’m so passionate about collaboration.
I’ve been in environments where there has been a lot of competition and it just doesn’t go anywhere, it just causes angst amongst everybody. If you have the same common goal, you could do so much more when you band together and you’re uplifting each other, bringing each other up. People feel that, people get a sense of that passion and that love and they want to join in on that. They want to stay away from stuff that’s more toxic.
I couldn’t agree more. You’re working with youth, we’re at Happow working with youth. I spoke at one of your conferences earlier this year. It’s so important that we support each other. I’m so proud of everything you’re doing. You told me off air this is your first radio interview, I’m stoked that it’s with us because I think you’re an absolute legend. I just can’t thank you enough, mate, you’re just awesome.

00:29:01
Wil Massara: Thank you, Gianna.
Gianna! Honest-

00:29:04
Gianna Lucas: You did. I thought you said it right.

00:29:05
Wil Massara: I said Gianna. G- ANNA.

00:29:06
Gianna Lucas: Look.

00:29:06
Wil Massara: I know an Anna, so I’m like, ” G- ANNA.”

00:29:11
Gianna Lucas: G- ANNA. Just call me G.

00:29:12
Wil Massara: Yeah, G.

00:29:14
Gianna Lucas: There we go.
Now, time for the challenge. Woo hoo!

00:29:19
Female Ad Voice: Power up life with Happow, a social enterprise, powered by you.

00:29:24
Maria: Hey, guys. It’s Maria, Chief Ops Officer at Happow. I’ve got some delicious meals prepared for Gianna and Wil. They’re both going to have two meals each. They are the same. They will have to guess the ingredients and whoever guesses all the ingredients for both of those meals wins the challenge.
I’m just going to go now over to each of them and hand over the first delicious meal.

00:29:53
Gianna Lucas: Thanks, Maria.

00:29:56
Wil Massara: I am so concerned right now.

00:29:58
Gianna Lucas: We are completely blindfolded. We are in the studio. We are obviously miked up. We’ve got our earphones on. It stinks in here. I don’t know how to describe the smell. It’s a bit of everything. The air con is blowing it around, so it’s even more gross. I can imagine if it stinks this much, it’s going to taste even worse.
Maria, for those who can’t hear you because you don’t have a mic in from of you. Do Wil and I eat the same one at the same time?

00:30:24
Maria: Yes.

00:30:25
Gianna Lucas: Then we just sort of-

00:30:26
Maria: Yes.

00:30:27
Gianna Lucas: Should we eat it first and then tell you what we think we’re eating? Is that correct.

00:30:33
Maria: Yeah, so both of you eat at the same time. Then I will say, ” Gianna, tell me what you think you’re eating.”. Then I’ll hand it over to Wil to tell me what he thinks he’s eating.

00:30:48
Gianna Lucas: Okay.

00:30:49
Maria: Otherwise you’ll be both disgustingly (crosstalk) gaggy probably.

00:30:53
Wil Massara: I’m a little bit concerned about my coordination.

00:30:53
Gianna Lucas: Okay.

00:30:56
Wil Massara: For my ability to put the spoon in my mouth without seeing.

00:30:59
Maria: Oh, okay. Maybe I can (crosstalk) direct you guys.

00:30:59
Gianna Lucas: Oh, okay. Here we go.
Oh, here we go. Okay.

00:31:02
Wil Massara: Are we ready to go?

00:31:02
Gianna Lucas: Can you hear this, guys?
That is a cardboard plate, bamboo plate with a lovely matching spoon. I feel it’s quite light- weight. It’s a square shape with slight curved edges.

00:31:14
Wil Massara: There’s no consistency in this food, it’s very smooth.

00:31:17
Gianna Lucas: I don’t even know what, is this just the first meal? We can eat anything off this plate?

00:31:21
Maria: Yeah, this is the first meal. Everything on there is edible whether if it’s tasty will be your decision.

00:31:30
Gianna Lucas: Okay, gross. All right.
Hang on. I’ve got this towel as a blindfold. What if it gets on the towel? It probably will.

00:31:37
Maria: It’s just part of the challenge, so-

00:31:39
Gianna Lucas: Okay.
I don’t want to get myself dirty.
I’m going to my first bite.

00:31:41
Wil Massara: Oh, you’re going for a bite. Oh.
Ahhh, ahhh.

00:31:41
Maria: Come on, guys.

00:31:42
Gianna Lucas: Oh, that is gross.

00:31:42
Wil Massara: Ahhh, ahhh.

00:31:42
Gianna Lucas: That tastes off, like it’s been in the cupboard three years longer than it should have been with mold growing on it. Oh, shivers, I think I just put on the microphone.

00:31:59
Wil Massara: Yeah, just spat on my mic.
Oh, yeah.

00:32:01
Maria: I think we broke Wil.

00:32:04
Gianna Lucas: Ah.

00:32:06
Wil Massara: Ahhh, this tastes like yogurt.

00:32:06
Maria: I’ll get you some water, Wil. I’ll get you some water-

00:32:06
Gianna Lucas: I think I know what this is.

00:32:06
Wil Massara: I’ll totally go again. (crosstalk) I’m not done.

00:32:06
Maria: Okay, you’ll go again.
He’s not done. He’s not done, guys.

00:32:13
Wil Massara: I’m really done. I can sort of tell what it is. Ahhh.

00:32:14
Maria: Are you sure you’re not done, Wil?

00:32:14
Gianna Lucas: I’ll just describe what this at-

00:32:21
Maria: All right Gia, describe what you taste.

00:32:24
Gianna Lucas: I’m just going to describe the sensation. Part of it is mushy, like baby food. The other bit is (crosstalk) like slippery, slimy, gooey.

00:32:36
Wil Massara: Uhhhhh.

00:32:35
Maria: That is a-

00:32:35
Gianna Lucas: Am I allowed to guess what I’m eating?

00:32:36
Maria: That is a great description. Very, very accurate, actually. Yes, you are allowed to guess now what you think you’re eating. Then we’ll hand it over to Wil once he has some water.

00:32:48
Gianna Lucas: Okay. I feel like I’m not getting any more on my spoon.

00:32:52
Maria: I feel like you ate half of it.

00:32:54
Wil Massara: I spat all of mine out.

00:32:56
Gianna Lucas: I think I’m eating banana, sardine, hang on, how many ingredients are there? Are we allowed to know that?

00:33:06
Maria: Okay, yeah. I’ll be nice to you guys. There’s two ingredients.

00:33:09
Gianna Lucas: I’m going banana and sardines. Lock it in, Eddie.

00:33:13
Maria: I won’t tell you yet if that’s correct. We’ll see what Wil thinks. Wil?

00:33:17
Wil Massara: I was definitely going to say banana because I’m really getting a sweet taste.

00:33:21
Maria: That’s good.

00:33:21
Wil Massara: It’s coming from the banana. I never had sardines in my life, not really interested in having them, so I hope they’re not sardines. It definitely was some sort of fish texture. Good grief.

00:33:37
Gianna Lucas: Come on, Wil.

00:33:38
Wil Massara: Then I was getting yogurt as well, but I was like-

00:33:43
Gianna Lucas: Throw it in. You’ve got to go with your gut.

00:33:44
Wil Massara: The banana taste, maybe banana yogurt. Is that a thing?
I’m going banana, but I was on the same path. So, tuna.

00:33:57
Gianna Lucas: You’re going tuna.

00:33:57
Maria: Are you going tuna?

00:33:59
Wil Massara: Yeah. (inaudible)

00:34:02
Maria: Okay, yeah? Locking it in?

00:34:04
Gianna Lucas: Okay, I’m going sardines and I’m going banana (crosstalk) and Wil is going tuna and banana.

00:34:06
Maria: What about you, Wil?
Tuna and banana.

00:34:09
Wil Massara: Yeah. So, I’m-

00:34:10
Maria: Well, Wil, you’ve said you’ve never eaten sardines. Today’s your first day of eating sardines (crosstalk) and banana. Gianna won that round.

00:34:21
Gianna Lucas: Yes!
Did I get it?

00:34:21
Maria: Yes.

00:34:22
Gianna Lucas: Oh, my gosh. Awesome.

00:34:23
Maria: You have great taste buds.

00:34:24
Gianna Lucas: Thank you.

00:34:24
Wil Massara: I’m literally crying.

00:34:27
Gianna Lucas: One thing I’m good at.

00:34:27
Wil Massara: I think I’m crying.

00:34:29
Maria: Do you need a break, Wil?

00:34:29
Gianna Lucas: That was gross. I’m so sorry.

00:34:31
Wil Massara: No, we’re going again. We will-

00:34:33
Gianna Lucas: Yeah, this is your chance to have a come back. Like John Farnham (crosstalk) when he comes back again and again for a new tour. It’s exactly the same thing.
All right. Now, Maria, with the next one.

00:34:41
Wil Massara: I will win.

00:34:41
Maria: Yep.

00:34:42
Gianna Lucas: Is the next one also two ingredients? How many are we talking?

00:34:47
Maria: Second round now, guys. This has three ingredients in there. Same thing again. You guys eat at the same time. Maybe this time Wil can guess first and Gianna, you guess second, then we’ll announce the winner.
You guys ready?

00:35:05
Gianna Lucas: You did you just say three ingredients?

00:35:07
Maria: Three ingredients.

00:35:07
Gianna Lucas: Okay.
Round two is a bit more tougher.

00:35:09
Wil Massara: Um, let’s.

00:35:11
Maria: I try to keep it challenging for you guys.

00:35:12
Gianna Lucas: I like it. Love a good challenge.

00:35:14
Maria: I’ll come ’round now with the plates.

00:35:17
Wil Massara: Did you eat it? Digest it, Gianna?

00:35:21
Gianna Lucas: Yeah, I swallowed it.

00:35:22
Wil Massara: Ohh.

00:35:22
Gianna Lucas: Did you not swallow it?

00:35:23
Wil Massara: No, I spat it out here.

00:35:26
Gianna Lucas: Luckily, we’ve given you water. As you said in the interview, you respect how important water is. You are grateful for water.

00:35:32
Wil Massara: Exactly. I would have left already if there was no water.

00:35:35
Gianna Lucas: That’s exactly right. See?

00:35:37
Wil Massara: There’s the mic.

00:35:38
Maria: All right, guys. You have your meals in your hands now.

00:35:41
Gianna Lucas: I’m just going to sniff it first.

00:35:42
Maria: Okay.

00:35:44
Gianna Lucas: It’s lingering in your nostrils.

00:35:46
Wil Massara: This one smells a little better.
You sound like a dog.

00:35:49
Gianna Lucas: Okay, I smell one thing really strongly, but I’m not sure about the others, so I’m going to give it a taste.
How about you, Wil? What are you feeling?

00:35:56
Wil Massara: I know exactly what it smells like.

00:35:57
Gianna Lucas: You know?

00:35:57
Wil Massara: But I don’t, it smells like, no.
The spoon’s upside down.

00:36:06
Gianna Lucas: What is that?
This is totally like baby food, this one. Way worse than the banana one.

00:36:15
Wil Massara: The taste, it’s horrible.
I know what it is!

00:36:18
Gianna Lucas: Don’t tell me!

00:36:19
Maria: Can you describe what you’re tasting, the consistency?

00:36:25
Wil Massara: The consistency, it’s all stuck on my teeth.

00:36:26
Maria: Stuck on my teeth.

00:36:28
Wil Massara: I’ve already brushed my teeth this morning.

00:36:28
Gianna Lucas: This one’s a bit slimy.
I think I’ve got two of the ingredients.

00:36:34
Wil Massara: I’ve got a bit too much.

00:36:36
Gianna Lucas: I feel like my (inaudible) are falling off. Hang on.

00:36:37
Maria: Wil’s enjoying this one.

00:36:39
Gianna Lucas: You’ve got to make sure my blindfold doesn’t fall off, Maria.

00:36:42
Maria: Okay, I’ll come around.

00:36:43
Gianna Lucas: I can’t see anything, but I feel like I’m about to if this falls off.

00:36:45
Wil Massara: Ahhh.

00:36:45
Gianna Lucas: Hang on.

00:36:45
Maria: Hold on. Hold your mask.

00:36:56
Gianna Lucas: Thank you. (crosstalk) That’s better.
It’s okay. I just feel like I can’t get anything in this mask. This mask is over my mouth. How can I try anything?

00:37:04
Maria: Better?
We’re having some wardrobe malfunction, guys.

00:37:09
Wil Massara: Uh.
This is-

00:37:15
Gianna Lucas: Maria, (crosstalk) EFIs have to go over the ears, doll.

00:37:19
Maria: I’ll take it away.
Oh, does it? Okay.

00:37:23
Wil Massara: Oh, that was disgust (crosstalk) . I hate this, too. You guys need to come up with better games.

00:37:23
Gianna Lucas: Okay, that’s good. Oh, that’s much better.
Can I please try it again? Sorry.
Oh, hang on. I’ve only got two of the ingredients. I can’t guess the third at all.

00:37:33
Wil Massara: I have no idea. I only know there’s two-

00:37:34
Maria: Take one more bite. It’s on there. No, no, no. It’s already on your spoon.

00:37:39
Gianna Lucas: Oh.

00:37:39
Maria: It’s on your spoon. Maybe you’ll know the third ingredient now.
Come on, Wil. You’re going to let Gianna beat you?

00:37:46
Gianna Lucas: Yep, I think I know what the three are.

00:37:47
Maria: Wil, are you ready to guess? You’re going first this time.

00:37:52
Wil Massara: Yeah.

00:37:52
Gianna Lucas: All right, go. Go, Wil. Lock it in. Lock it in, Eddie.

00:37:54
Maria: All right. Go, Wil. Let’s do it.

00:37:54
Wil Massara: Some peanut butter. Some beans and I’m unsure. Baby foo, just cause I don’t have any other option. I have no-

00:38:05
Maria: You’re locking that in.

00:38:05
Wil Massara: Yeah.

00:38:07
Maria: Beans. What was it? Beans, baby food-

00:38:08
Wil Massara: It’s like some black beans, I reckon.

00:38:10
Maria: And peanut butter. Okay.
Well, Gianna. Are you ready to guess?

00:38:15
Gianna Lucas: Yes, I am. I’m feeling peanut butter, baked beans that you would get normally for breakfast at your hotels, and number 3, I’m going to go with, and I’m not 100% sure of this, but I know it’s one or the other. I’m thinking something on the lines of parsley.

00:38:36
Maria: Oh, so you guys got two of the ingredients right. It’s peanut butter and baked beans, (crosstalk) canned baked beans. (crosstalk) . Well done.

00:38:48
Wil Massara: Ohh. Yay.

00:38:48
Gianna Lucas: High five.

00:38:48
Wil Massara: Yeah, high five.

00:38:51
Maria: Just don’t hit each other, please.

00:38:55
Gianna Lucas: Sorry, mate.

00:38:56
Wil Massara: That time I went for an actual air high five, not (inaudible) .

00:39:01
Maria: The third ingredient was basil.

00:39:05
Wil Massara: Oh.

00:39:05
Gianna Lucas: Basil. Okay.

00:39:05
Maria: Gianna should know that one.

00:39:06
Gianna Lucas: But hang on, I said parsley, it’s a herb. Do I get a half a point because it’s close?

00:39:09
Maria: All right. You get half a point cause it’s close.

00:39:11
Wil Massara: Oh, that means Gianna won.

00:39:15
Maria: Gianna officially wins this battle. Sorry, Wil.

00:39:20
Wil Massara: That’s okay.

00:39:21
Maria: You did well.

00:39:21
Gianna Lucas: Yeah, you did.

00:39:21
Wil Massara: Did I do well?

00:39:21
Gianna Lucas: You did a good job. You did a really good job.

00:39:25
Wil Massara: I did the best I could.

00:39:25
Maria: Exactly.

00:39:28
Gianna Lucas: You did the best. You showed up, you could have-

00:39:30
Wil Massara: Can we look at the food now?

00:39:31
Gianna Lucas: Yeah, let’s take this off.

00:39:32
Maria: You can open. Yeah.

00:39:33
Gianna Lucas: Oh, wow. Oh, it’s black.

00:39:35
Wil Massara: Look at this.

00:39:40
Maria: You pretty much spat everything out.

00:39:41
Wil Massara: Yeah.

00:39:41
Gianna Lucas: Oh, that is gross. (crosstalk) I have to say that the baked beans don’t look so bad, they kind of look like just (crosstalk) some kind of nice little appetizer you get at a fancy restaurant.

00:39:52
Wil Massara: I hate baked beans.

00:39:53
Maria: Oh, you hate baked beans.

00:39:55
Wil Massara: I don’t like them. Yeah.

00:39:58
Gianna Lucas: Eyes are watering.
Wil, a real high five now. (crosstalk) Thank you so much for coming on board. It did. You know what? If you can do this, you can do anything. You’ve really proven that to the world anyway and I cannot wait to see what you achieve in the next 10 years, 20 years, 30 years, even when you’re 95 and, I’m guessing, retired at that point, you’re still going to be kicking goals, mate.

00:40:19
Wil Massara: That was hard work. That pushed me to my limits.
Exactly, I hope I find a job that I don’t want to retire from, but-

00:40:22
Gianna Lucas: That’s the truth.

00:40:22
Wil Massara: That’s the goal. I don’t want to be waiting around and be like, ” Oh, I can’t wait until I’m 75 and can retire.”

00:40:29
Gianna Lucas: You want to enjoy life and live it to the fullest.

00:40:30
Wil Massara: I just want to have a job where I’m like, ” Yeah, I like working.”

00:40:33
Gianna Lucas: And you’re all about, like us at Happow, powering up life. Thanks, mate.

00:40:38
Wil Massara: Thank you so much.

00:40:39
Gianna Lucas: How great is Wil? Oh, my goodness. He’s awesome.
Since recording this episode, against all odds, after not completing year 12, 18 year old Wil has recently been accepted into the Masters of Business Administration program at the Australian Institute of Management. Seriously, an extraordinary achievement.
Wil has now taken Youth Leadership Academy Australia nationwide. Hosting and facilitating events, school programs, and community engagement activities, positively impacting over 5, 000 students from 125 schools in five states, which Is expected to rise beyond 100,000 by 2022. This is also considering COVID 19 as well. It’s just amazing.
This again proves the fact that age is absolutely no factor when setting and kicking goals for yourself. If you’ve got a dream you’d love to achieve, in the words of Nike, just do it.
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This episode of Power Up Life was produced by me, Gianna Lucas, Maria Dukodinovska, and Carissa Shale for the Happow Podcast Network.
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